AI Application

An AI executive dashboard where you ask about sales in plain language and tie goals to real work

In short

CEO Cockpit is an AI executive dashboard on Phak AI. Executives use the Executive Dashboard to see how much their teams really use AI, ask about sales, stock or receivables from Excel files in Thai, tie goals to real work on the task board, and receive daily and weekly executive report summaries.

Web · Phak AI assistant
Question

Which products have sat in stock for over 90 days, sorted by value?

Phak AI

Calculated from the imported stock file and sorted by value. You can check the source figures.

Source: Stock export file
Staff reviewed and sent

I'll take this list to the purchasing team.

An executive asks about the numbers in plain language and gets answers from real files

What holds executives back with traditional reports?

Long waits for reports

To get one number, you wait while the team pulls an export, summarizes it and sends it back, often a day later.

A dashboard that does not answer you

Charts show the big picture, but a specific question, such as which product has sat longest, still means asking a person again.

No view of whether AI pays off

You cannot tell which teams really use AI, which departments benefit, or where to expand.

Goals disconnected from work

Quarterly goals sit in slides while the real work sits in a task board. You have to chase progress yourself.

What can the AI executive dashboard do?

  • Executive Dashboard showing AI usage by team and department
  • Ask about sales, stock and receivables from Excel or CSV files in Thai
  • Task board and decision log
  • Connect data from your ERP or back-office systems through MCP, adapted to your systems
  • Goals (OKRs) tied to real work, with progress calculated automatically
  • Automatic daily and weekly executive report summaries

How is CEO Cockpit designed to work?

The principle is that AI suggests and the executive confirms. Every important instruction goes through a person before it is released.

Ask for numbers in Thai

An executive types a question about sales or stock. The assistant calculates from your organization's real files and cites its sources.

See how teams use AI

The Executive Dashboard shows which teams use the assistant most and which departments benefit.

Tie goals to work

Goals link to the missions and tasks on the task board, and progress is calculated automatically.

Give instructions by chat

An executive types an instruction, AI breaks it into missions and suggests who should own them, and the executive confirms before work is released.

Example questions executives can ask today

Which products have been in stock more than 90 days, ranked by value?
Which customers are overdue on payment, broken down by salesperson?
Which branch is close to running out of this model?
Comparing the latest quarter with last year, which product group changed the most?
Which team used the AI assistant the most this month?

What the AI executive dashboard does and does not do

What Phak AI does

  • Phak AI helps answer questions about numbers in Thai, from your organization's real files.
  • Phak AI helps show AI usage by team so you can measure your investment.
  • Phak AI helps keep a decision log you can search later.

What it does not do

  • It does not replace the BI tools or dashboards your organization already uses.
  • It does not forecast sales or demand.
  • It does not release work instructions without the executive's confirmation.

What data is needed

  • Exported sales, stock or receivables files in Excel or CSV format
  • A list of teams and roles, to decide who sees which numbers
  • Your organization's goals and main work, to tie goals to real work
  • The ERP or back-office system you want to connect, if any

Frequently asked questions

Can I ask about sales in Thai instead of opening Power BI?

Yes, for data that sits in Excel or CSV files. The assistant calculates from the real data and answers in Thai. You can use it alongside Power BI or your current dashboards, so there is no need to stop using what you have.

How do the automatic executive reports work?

The system summarizes numbers from files in the knowledge base and progress from the task board into a daily or weekly report for executives, with the source of each number so it can be checked.

How can executives measure the return on AI?

The Executive Dashboard shows how much teams really use AI and which departments benefit. Use it together with the targets you agree on when you get started.

Talk to the Phak AI team

Tell us about your business. The Phak AI team will show you the systems that fit and plan the rollout with you, without replacing what you have.

1 Share your goalsWe help you rank the work where AI helps your business most.
2 See the system at workWatch it run on sample data from your business before you decide.
3 Install and go liveInstalled on your own dedicated server, connected to the systems you use.